[Podcast] The birth of Services-as-Software

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Agentic AI. Culture wars. Rewiring leadership. In this electric conversation, Phil Fersht, CEO of HFS Research, sits down with Karthik Krishnamurthy, CEO of Ascendion, to explore why the future of work isn’t just being automated, it’s being reimagined.

From building trust in AI-powered enterprises to rethinking capital allocation and redefining what it means to be a services firm, this podcast dives into the seismic shifts shaping the next decade. Is your company stuck in a legacy mindset, or ready to embrace Services-as-Software?

What You’ll Hear in 30 Minutes

  • Why AI is failing in the enterprise—and how leadership needs to evolve
  • Why 2025 was the year of Agentic at work, but not at scale
  • The real reason people embrace AI in their personal lives but not at work
  • Why medium-sized companies are driving the most disruption
  • How trust, not tools, is the missing ingredient in enterprise AI
  • The myth of “digital transformation” and what needs to happen next
  • What Services-as-Software really means—and why it’s already here
  • Why investors need a new playbook for the platform era
  • The talent profiles needed to win the next decade.

 

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